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Writer's pictureAgata Lutrowicz

30 Of The Most Commonly Asked Questions About SEO. PART 4 of 6.



  1. What is SEO?

  2. How does SEO work?

  3. Why is SEO important?

  4. What are keywords?

  5. How to do keyword research?

  6. How to optimize a website for SEO?

  7. What is On-Page SEO?

  8. What is Off-Page SEO?

  9. How to improve website ranking?

  10. What is backlink?

  11. How to get backlinks?

  12. How to use Google Analytics for SEO?

  13. What is crawlability?

  14. What is an XML sitemap?

  15. How to submit a sitemap to Google?

  16. What is a robots.txt file?

  17. What is a meta tag?

  18. What is header tag?

  19. What is an alt tag?

  20. What are the Google ranking factors?

  21. How to optimize for Google's Featured Snippets?

  22. What is structured data?

  23. How to use structured data for SEO?

  24. What is voice search SEO?

  25. How to optimize for voice search?

  26. What is local SEO?

  27. How to optimize for local SEO?

  28. What is mobile SEO?

  29. How to optimize for mobile SEO?

  30. What is the future of SEO?


16. What Is A Robots.txt File?

A robots.txt file is a text file used to communicate with web robots (often called "crawlers" or "spiders") that scan websites. It contains instructions on which areas of the website should not be processed by the web robot. This can be used to keep search engine spiders from indexing certain parts of a website, or to prevent them from accessing sensitive files.



17. What Is A Meta Tag?

Meta tags are HTML tags that provide metadata about a web page, such as its description and keywords for search engines to index the page. They are placed within the section of a web page document. Meta tags allow search engine crawlers to better understand the contents of a page and can be used by webmasters to drive more traffic to their website.



18. What Is Header Tag?

Header tags are HTML elements that provide structure to a webpage. Header tags are used to define the title and headings of a section or page. They indicate which sections or content of a webpage are more important than others and are used to divide the page content into section headings. They provide structure and hierarchy to text, allowing users to easily identify and understand the content. Header tags, or HTML Header Tags, are a type of HTML tag used to mark the beginning of a block of content or information. Header tags are typically used to indicate sections and subsections of a page, which in turn helps structure the page for easy reading and navigation. They also help search engine bots understand the page structure and content more easily, which helps them provide better search results for users. Heading tags come in six different sizes.



19. What Is An Alt Tag?

An alt tag (also known as an "alt attribute" or "alt description") is an HTML attribute applied to image tags to describe the appearance and function of an image on a page. The alt tag provides an alternative text description of the image in case it cannot be displayed for any reason, ensuring that all users can understand the content of the page, including those using screen readers.


20. What Are The Google Ranking Factors?

  1. Quality Content

  2. Keyword Usage

  3. Mobile-Friendliness

  4. Page Loading Speed

  5. User Experience

  6. URL Structure

  7. Schema Markup

  8. Image Optimization

  9. Internal Linking

  10. Backlinks

  11. Domain Age & History

  12. Social Signals


This is PART 4 of 6 PARTS ... Here are links to the other parts in this series of blogs:

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